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Explore educational guides, eBooks and webinars designed to help you tackle the big (and the everyday) customer data marketing challenges.
Predictive targeting boosts M&S’ email responses by 20%
Q. How did M&S achieve a 20% increase in email engagement and subsequently …
Customer recommendations fuel revenue rise for Argos
Q: How did Argos generate £millions in incremental revenue through …
Automated reporting revolutionises campaign analysis
Q: How does this retailer achieve an unparalleled view of its campaign …
Dynamic campaign platform transforms M&S’ eCRM
Q: How did M&S manage to respond to rapidly changing business needs while …
Halfords pedals personalisation from website to till
Q. How does Halfords deliver consistent and personalised messages to all …
Single Customer View transforms Argos’ business
Q. How does Argos ensure data is at the heart of all its marketing and …