Our library
Resources
Explore educational guides, eBooks and webinars designed to help you tackle the big (and the everyday) customer data marketing challenges.
Dynamic campaign platform transforms M&S’ eCRM
Q: How did M&S manage to respond to rapidly changing business needs while …
Halfords pedals personalisation from website to till
Q. How does Halfords deliver consistent and personalised messages to all …
Single Customer View transforms Argos’ business
Q. How does Argos ensure data is at the heart of all its marketing and …
All I Want for Christmas Is… Using AI to capitalise on browse and basket “wish lists”
Learn how AI can help you convert browse and basket “wish lists” just in time for the Christmas season.
Using AI to turn Christmas shoppers into lifelong customers
Unwrap practical ways to leverage first-party data and AI for your holiday marketing initiatives, driving customer value and transforming one-time Christmas…
Christmas in July: AI for Christmas campaign success
It’s time to start planning your holiday campaigns. How can you use AI to ensure retention long after the Christmas shopping season?
