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Explore educational guides, eBooks and webinars designed to help you tackle the big (and the everyday) customer data marketing challenges.
Single Customer View transforms Argos’ business
Q. How does Argos ensure data is at the heart of all its marketing and …
All I Want for Christmas Is… Using AI to capitalise on browse and basket “wish lists”
Learn how AI can help you convert browse and basket “wish lists” just in time for the Christmas season.
Using AI to turn Christmas shoppers into lifelong customers
Unwrap practical ways to leverage first-party data and AI for your holiday marketing initiatives, driving customer value and transforming one-time Christmas…
Christmas in July: AI for Christmas campaign success
It’s time to start planning your holiday campaigns. How can you use AI to ensure retention long after the Christmas shopping season?
Webinar recap: Driving shopping frequency and revenue growth
We recently hosted a panel discussion with distinguished industry experts who shared their valuable perspectives on managing frequency and its impact on…
Apple’s Hide My Email: An added challenge to measuring purchase frequency
A guide to nativating the implications of Apple’s Hide My Email feature on measuring and increasing frequency.