Our library
Resources
Explore educational guides, eBooks and webinars designed to help you tackle the big (and the everyday) customer data marketing challenges.
Manchester Breakfast Briefing: 5 February 2026
Register your interest to attend Plinc’s breakfast briefing, where we’ll discuss the future of AI decisioning and the data foundations required to make it…
London Breakfast Briefing: 22 January 2026
Register your interest to attend Plinc’s breakfast briefing, where we’ll discuss the future of AI decisioning and the data foundations required to make it…
Inside the Personalisation Payoff Report: What Customers Really Value in 2025
Personalisation has been at the top of marketing agendas for more than a decade. Yet despite the time, technology and effort invested, many brands are still…
The Personalisation Payoff: What do customers really think?
Plinc’s new consumer insight report shows what drives engagement, what erodes trust, and how CRM teams can prepare for the next phase of personalisation.
Personalisation in Practice: What We Learned from CRM Leaders in London
Insights from Plinc’s breakfast briefing in London, where senior CRM leaders from Moonpig, Anthropologie Europe and The Body Shop discussed how to build…
Personalisation in Practice: Key Takeaways from Manchester’s CRM Leaders
Insights from Plinc and the DMA’s breakfast briefing in Manchester, where senior CRM leaders explored the biggest blockers to personalisation, how to…