Our library
Resources
Explore educational guides, eBooks and webinars designed to help you tackle the big (and the everyday) customer data marketing challenges.
AI: A growing concern for customer marketing leaders
Why are senior marketers worried about AI? This blog uncovers the reasons behind the concerns and discusses how to overcome them.
Webinar recap: Key takeaways for peak season success
Sunny days are finally here, but if you’re like many e-commerce and retail marketing professionals, you’re already looking ahead to the festive…
eBook: Key retention strategies
Customer retention is more important than ever. Here are 12 key strategies …
3 examples of fixing data foundations
Explore how Halfords, M&S International and Crew Clothing resolved common customer data foundation challenges by starting with a simple use case.
Fixing Data Issues for Good: A Marketing Leader’s Guide
Learn how a customer data platform can resolve your customer data challenges (rather than contributing to them).
Personalisation at scale in marketing
Personalisation has been a hot topic over the last 10+ years, so what’s preventing marketers from success? Learn about personalisation at scale and its…
