Customer retention is more important now than ever.
Customer marketers face an endless number of challenges, but one thing is clear: there has never been a more relevant time to focus on building stronger customer relationships.
In this eBook, you will learn:
- Why retention is so important right now
- The technical foundations required to build a great customer retention program
- 12 key strategies for retaining your customers
- Advice on enhancing your retention arsenal.
Click below to download the Key Retention Strategies eBook.
Resources
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Finding Your Own Way into Tech – Unconventional Career Paths
In the lead-up to International Women’s Day, we’re celebrating the diverse experiences of women in tech. Through this blog series, we’ll share…
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The Cost of Missed Opportunities: Predictive Segmentation for Smarter Marketing
Marketers often struggle to balance personalisation with efficiency, leading to missed opportunities and wasted budgets. Predictive segmentation powered by…
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The Evolution of Loyalty Metrics: How Predictive Insights Transform Customer Loyalty
Traditional metrics like Customer Lifetime Value (CLV) have long been cornerstones of CRM strategies, offering a snapshot of past performance. However,…
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Three Key Takeaways from Customer Loyalty & Retention Conference in London
Building customer loyalty goes beyond innovation; it starts with a strong data foundation, intentional data collection, and personalisation that…
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Unlocking the Secrets to Creating Loyal, Repeat Customers
Creating loyalty isn’t just about keeping up with trends—it’s about understanding why customers come back and how personalisation builds connections…
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AI: A growing concern for customer marketing leaders
Why are senior marketers worried about AI? This blog uncovers the reasons behind the concerns and discusses how to overcome them.