
Plinc is powerful customer data technology with smart people attached.
Get more relevance, resonance and revenue from your customer data with Plinc.

I’m looking to…
Build a full-stack customer data foundation
Unilyze™ is Plinc’s AI-optimised, real-time data platform that activates a 360° Single Customer View for better personalisation and sales. It’s flexible, composable, and comes with built-in expert services. No waiting or compromises needed.
- 20x increase in data matched
- Fast track insight to action by 15x
- Process and react to onsite events in milliseconds
Discover Plinc’s standalone solutions to get more from my data
Our composable solutions can snap on to your existing stack so you can do more with customer marketing and your CRM — from smarter campaign planning and analysis to advanced audience selection and AI-powered personalisation.
- Grow basket size by 20%+
- Increase channel engagement by 20%
- 6:1 ROI on analyst resource
See why topnotch brands trust Plinc
Plinc expert services & delivery
Plinc’s expert team helps accelerate your customer data marketing in whichever way you need — whether that’s upfront integration and customisation of our tech, ongoing campaign support, one-off consulting or anything in-between.
That’s the Plinc way: getting you to value fast — while keeping your data in-house and under your control.
Technical services
Customer strategy
Planning
Campaign support
+30%
increase in engagement through hyper-personalisation strategies
3.7x
ROAS vs. unsupported audience segmentation
90%+
opt-out reduction
How is Plinc different?
Some data platforms give you a nuanced view of your customer over time, but don’t make it easy to actually use that customer data.
Some help you activate your data, but don’t give you rich insight.
Plinc is built differently. Our data platform and snap-on solutions are designed from the ground up to make insight and activation easy. You don’t have to flex your data and use cases for us; we’ll flex around you.
With this approach to data, you’re able to effortlessly see more, do more, and sell more.
We call it Customer Data Leverage — and it changes everything.
What we’re talking about
The world of customer data marketing can be a wonderful place — if you know where to look. Luckily, we make a lot of content on the latest trends, news and insights that’ll help you raise your game.

From Execution to Influence: The CRM Shift That Starts with One Small Step
CRM teams are full of strategic potential. This series recap shows how ten small shifts – from insight to influence – can help CRM earn trust, drive value,…

Measure What Matters: From Campaign Lift to Long-Term Customer Impact
CRM teams won’t earn strategic influence with click rates alone. To drive investment and impact, reporting must shift from campaign metrics to customer…

Lead the Brief: How CRM Becomes a Strategic Voice in Trading Decisions
CRM teams often arrive too late to shape strategy. Showing up with live insight repositions CRM as an contributor to commercial planning , not just the…

Connect the Journey: Building Real Omnichannel Intelligence
Disconnected journeys limit CRM’s impact. When CRM connects cross-channel behaviour into a clear customer view, it drives smarter personalisation,…

Be the Monday Hero: Escape the Reporting Scramble and Get Back to Strategy
Manual reporting keeps CRM teams reactive. Automating performance insight frees them to spot customer trends, guide strategy, and focus on the work that…

Fix the Loyalty Leak: Why Smarter CRM Reduces Margin Loss
Discounts may drive short-term sales, but smarter CRM targets loyalty behaviours that protect margin and build long-term value. Strategic incentives change…
Think Plinc
We’d love to help you do more with your customer marketing. Are we a fit for you? Let’s find out.
We’re happy to chat, no pressure.